Bill started his musical journey as a drummer in 1980 and practiced diligently until life and the impracticalities of a drum set and apartment living converged. He then took up the bass guitar and worked hard at that for a few years until career and family interrupted that effort. He took up bass again in 1999. He studied with a private instructor and worked diligently for about 6 years. He ended up giving up bass in frustration because he thought he had no talent and a concrete ear. A few years went by and he missed music so he decided that he would commit the remainder of his hobby life to guitar. He had learned a little guitar in the early 80s but never got serious. This time it was different. He managed to get his head in the right space and committed without reservation or overly high expectations to practice guitar for the rest of his life and to NEVER sell his last guitar. That was 9 years ago. During his last stint playing bass and learning guitar, he has worked hard to develop his recording engineering skills and now considers himself at the semi-pro level at recording, mixing and mastering.

In March 2020 Bill joined TenX and things have never been the same for him. He was able to apply his significant music practice experience to the refinement of the TenX Principles and his technical background to building the TenX platform. The application of the TenX Principles was the missing piece in his musical practice. It turns out that Focus was what was missing for him. Paradoxically, he focused extremely well on each of the instruments he learned but failed to understand the importance of focusing on foundational skills long enough to take them to a high level. In the past year, he has made major progress as a player and attributes it to the TenX Principles and his discipline and commitment to practice.

Quinney started playing guitar in the late 70s as a teenager living in London, England. After a couple of years of playing he shifted to bass when a band he knew needed a bass player. After that experience he shifted back to guitar and spent time learning scales, riffs, and chords. Through the years, guitar became less important. There was college, three children and a 30-year career as an executive at iHeart Radio. He always had a guitar around. Sometimes he would pick it up and play some of the things he learned over the years or a new song he wanted to see if he could play. Sometimes the guitar would sit for weeks if not months without being picked up.

Then a bunch of guys got together at the golf club to jam and just goof off. Quinney blew the dust of his old Strat and showed up to play. He had some skill and technique, but really did not know what to do with it musically. The guys just playing together and goofing off soon became a real band that scheduled a gig. Quinney had to learn songs, learn solo lines, and even sing a little. At that point he simply poured himself into all aspects attacking them individually. He went over and over the parts he needed learn. He took all the technique he already had, and he was suddenly using it musically. Quinney was using the TenX principles without even knowing it. His playing improved dramatically over the next couple of years. He became the band’s lead guitarist and one of the primary lead vocalists. Quinney added slide playing to his repertoire a couple of years ago learning it promptly by using the same TenX principles that advanced his other skills.

The idea of creating the principles that are now TenX came out of a few conversations between Quinney and Dean about how they both made rapid progress using many of the same ideas. These ideas and practices have become the foundation for the TenX principles.

Dean is an entrepreneur, productivity hacker, guitarist, golfer, husband and father. He’s spent nearly his entire adult life as an entrepreneur. His last "real job” was back in 1987, right about the time he walked on “fire” with Tony Robbins. So, you might say he has Tony to thank for all those sleepless nights trying to figure out how he was going to make payroll on Friday.... and oh-yeah, believing that ANYTHING is possible when you discover how to turn Fear (and Doubt) into Power.

That's when he became infatuated with what allowed some people to become wildly successful, at all types of worthy endeavors, while others struggled. He would then spend the next 30 years reading hundreds of books, completing countless courses on every personal development topic you can think of and going to seminars and retreats. One retreat, in 2008 he had the fortune to meet Justin Tupper in Washington DC at one of Yanik Silver's Marketing Mastermind Weekends. They realized right away that they shared passion for the game of golf and decided to team up and change how people got better at the game. For some, playing "bad golf" is a life-or-death situation! In 2017 they sold the company to The Golf Channel (NBC Sports).

With plenty of free time on his hands, he was then totally infatuated with playing the guitar at a very high level. On his crazy focused mission to learn how to do that, he uncovered yet another extremely under-optimized online educational system. What he found was that guitar is literally being taught the same way it was 100 years ago, only instead of one-on-one teaching, instruction was being “broadcasted” on YouTube and through one-size-fits-all online educational courses. It was then that he decided that the online music education system was ripe for disruption. That was 3 years ago.




Our goal is to have the largest, "most improved" community of guitar players in the world.